DIESEL CREATIVE TEAM
- Date of birth
- Distinguishing features
A pioneer in the world of denim and casual wear, Diesel has always remained both outside and ahead of trends. Never forsaking its original DNA, it has evolved from the world of denim to the world of premium casual wear, becoming a true alternative to the established luxury market. The company is on a continuing mission to challenge the status quo, experiment with new ideas and innovate.
After more than 30 years of successful living and the recognized leadership as alternative fashion brand, Diesel has developed into a full fledged lifestyle brand. Its adventure with Diesel Living started in 2008 with an assortment of textiles, and grew organically yet rapidly by creating important partnerships with leading players in the interior design field: Moroso for furniture, Foscarini for lighting, Scavolini for the Diesel Social Kitchen, Seletti for home accessories and Berti for wooden flooring. The collections are an ideal pairing of Diesel style and attitude with each specialty partners' industry know-how and top quality design capabilities.